The Carbon Footprint of Email vs Postal Mail

Posted on Jun 18 2014 - 3:37am by Editor

You would not believe the amount of business owners who still feel it’s appropriate to waste paper by sending letters to their clients and customers. We live in the digital age, so that’s the kind of backwards thinking nobody needs. Not only does this mean more trees are being cut down, but it also means company bosses are contributing to this nation’s need for more oil, and we all know how our leaders get hold of that.

So, we feel everyone should start using email more often. You probably didn’t realise this before, but as you can see from the infographic below, over 87% of all mail sent through the postal service comes from businesses. That is a number we need to reduce. The average postman already burns about 784 calories every single day, so surely it’s only right that we try to reduce his load.

You don’t have to be the most tech-savvy individual to switch all your communications to email. All you need is the right system in place to ensure the transition is quick and simple. At the end of the day, opting for this solution will cut back on working times considerably, so your productivity is guaranteed to increase. Contrary to popular belief, emails don’t lack the personal touch, and many people prefer being contacted in this manner. A considerable amount of your customers and clients probably never even read the letters you send, as they suspect they could be junk mail. Their email inbox filters that out, so they know for certain they’re not reading pointless emails when you get in touch.

Infographic By